Making Waves in the New Year: Keek Kinis Gives Back with the Surfrider Foundation

Making Waves in the New Year: Keek Kinis Gives Back with the Surfrider Foundation

Making Waves in the New Year: Keek Kinis Gives Back with the Surfrider Foundation

With a new year upon us, we’re stepping into it with intention and a whole lot of excitement. At Keek Kinis, sustainability has always been at the heart of everything we do, and today we’re proud to share a new way we’re deepening that commitment.

Starting now, 3% of every Keek Kinis purchase will be donated directly to the Surfrider Foundation, an organization doing powerful, on-the-ground work to protect the waters and shorelines we all love.

Who Is the Surfrider Foundation?

The Surfrider Foundation is dedicated to the protection and enjoyment of the world’s ocean, waves, and beaches, for all people, through a passionate activist network. Their work spans critical environmental efforts, including plastic reduction, ocean and freshwater protection, and ensuring equitable beach access.

They don’t just advocate, they act. From policy wins to community cleanups, Surfrider chapters are making tangible change where it matters most.

Why Surfrider?

As a Michigan native living in Chicago, it was important for Keek Kinis to support an organization making a direct impact close to home. The Great Lakes are not only iconic, they’re essential sources of freshwater, recreation, and life.

With active chapters in Chicago and Northern Michigan, the Surfrider Foundation has been instrumental in:

  • Protecting beach access
  • Reducing plastic pollution
  • Safeguarding clean water throughout the region

Their work aligns seamlessly with our values and our roots, making this feel like a natural next step.

Sustainability Is in Our DNA

Keek Kinis has always been about more than swimwear. Our bikinis are made from Econyl®, a regenerated nylon created from recycled waste like abandoned fishing nets and industrial plastic. By choosing recycled materials and responsible production practices, we aim to reduce our environmental footprint while creating pieces that last.

Donating to the Surfrider Foundation allows us to extend that mission beyond our products and into ongoing environmental action.

Join Us in Making Waves

Every Keek Kinis purchase now contributes to cleaner beaches, healthier waters, and a more sustainable future. When you shop with us, you’re not just buying a bikini, you’re supporting real change.

Want to learn more about the impact Surfrider has made across our region? Check out their recent victories here:

Thank you for being part of this journey with us. Here’s to a new year of sustainability, community, and making waves together. 🌊💙

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